Eskimo fans are teaming up with minor football and winning big with the Eskimos 50/50 presented by belairdirect.

During the fourth quarter of every Eskimo home game, a winning ticket is randomly drawn and one lucky fan takes home 50% of proceeds from the game’s ticket sales. The remaining net proceeds support minor football programs in Northern Alberta, including the Edmonton Huskies Junior Football Club, Edmonton Wildcats Junior Football Club, University of Alberta Golden Bears football, Football Alberta and the Eskimo Alumni Association’s amateur football initiatives.

In 2017, the Eskimos donated a record $840,000 to amateur football through the Eskimos 50/50 presented by belairdirect

How it works

    • Look for belairdirect 50/50 ticket sellers located throughout the stadium concourse on game day
    • Purchase tickets: One for $5 or three for $10 or ten for $20
    • Listen to the in-stadium announcer to say the lucky winning ticket number during the fourth quarter
    • the winner will receive 50% of total ticket sales
    • If you have the winning ticket, claim your jackpot at the Bryan Hall Media Centre during the game or at the Eskimo Team Store at the stadium until 4 p.m. MT up to four days from the date of the announcement. To claim the prize after hours email
    • If the prize remains unclaimed after four days, the amount will be added to the draw at a future game.


Please note: You must be at least 18-years-old to purchase tickets.
Click here to download the detailed rules and regulations.
License number: 493929
Ticket can only be purchased and sold in Alberta

2018 Winners


Game Date Winning Ticket No. Jackpot Won Winner’s Name
May 27 141180C $53,092.50 Bev Munro
June 22 235331C $274,139.50 Shaun & Dawn Mitchell and Brian Conn.
June 29 181923C 103,972.50 Matthew Foreman
July 13 203708C $71,480.00 Unclaimed
August 3 143445C $410,982.50 Allan Rowswell
August 18 193997C $91,087 Keith Willis
September 8 224057C  $116,917.50 Nolan Auchstaetter
September 29 165686C $70292.50 Jesse Williams
October 13 148323C 52532.50 Neil Erickson
November 3 133033C $39,707.50 Ronald Ilko


Grey Cup Festival

License Number: 509975

Winning Ticket No. Jackpot Won Winner’s Name
02023 $100,000  Royle Smith


Grey Cup Game

Licsense Number: 505575

Winning Ticket No. Jackpot Won Winner’s Name
216386C $302,907.50 Steven Seibel